Running a Café – How To Encourage More Customers

Running a Café – How To Encourage More Customers

Making Your Business Premises Look Great

Running a café isn't just about serving great food and drink – it's about boosting footfall with kerb appeal too. Running your own café is a really rewarding experience. You can create a space that's a real hub for your local community and make plenty of friends in the process. For your business to be a success though, you've got to attract lots of passing trade. Whether you've been running your café for years or you've only just opened, learning new ways to attract customers is never a bad thing. So sit back and read through these top tips to make your café stand out on the high street. Stand out from the crowd It's important that you make your shop front stand out from its competitors. Coffee shops and cafés are common sights on high streets, and you'll need to set yours apart from the crowd to attract business. Take a good look at the front of your café and figure out what needs tweaking. Does it have a sign that's going to grab the attention of passers by? Has it had a fresh coat of paint recently? Do you have some great window displays? Just try to make it look as vibrant as possible, and you'll see footfall increase dramatically. A new glass shop front Installing a sliding glass wall will instantly transform your café. A sleek, modern café front will instantly make your business much more appealing to passers-by. If you've recently revamped the interior décor of your café too, this will allow potential customers to see inside and connect with all that hard work you've put into it. If you are going to invest in a new glass shop front, then go for some Solarlux sliding folding doors. Solarlux are the leading manufacturer of bi-folding doors, and you'll be really impressed with their innovative, modern and beautiful designs. Al fresco seating If you can, then create an outdoor seating area. This will really help to attract customers, particularly in those ultra competitive summer months. Make sure to tie this area in with the design scheme of the rest of your restaurant – as by folding the doors back you'll be able to create one seamless dining space. This will really entice people, as your café will look bright, inviting and spacious. Keeping things in order Finally, don't overlook the housekeeping! It's important to keep the front of your café clean and tidy at all times. That means paying attention to jobs like sweeping away any litter, emptying ashtrays if you have a smoking area and keeping your windows clean. Yes, it's not much fun, but getting into the habit of it will really help to make your café look attractive to passers by. So write a list of these daily tasks and stick to them. Here's to a successful year! There you have it, your handy guide to boosting the footfall at your café. You could be cooking the most incredible food and serving up the best drinks in town – but without the right kerb appeal it will be for nothing. So, roll your sleeves up, look carefully at your café and prepare to give it a makeover in 2017. You'll be glad that you did!